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Overview

We have partnered with Literati as their dedicated content production team, supporting everything from video editing and graphic design to full-scale campaign content and animation. We work closely with their internal creative team and agency partners, develop assets tailored for paid ads, web assets, and their B2B model.

Our role has been to take Literati’s mission — inspiring a love of reading in kids — and translate it into content that not only connects emotionally with families, but also performs across channels. From polished brand videos to playful motion graphics and quick-turn ad edits, every piece of content is crafted to both tell Literati’s story and meet their marketing objectives.

What makes our collaboration effective is the way we integrate into their workflow. With Birdline’s production model, we provide an always-on creative pipeline that adapts to testing, iteration, and performance insights. Every deliverable is built to drive immediate results while fueling the next campaign, creating a compounding effect of stronger messaging and higher returns.

We operate as an extension of the Literati team — not just a vendor, but a true production partner driving performance through content.

Services Provided:

• Paid Ads
• Photography
• GFX/Animations
• Web Content
• Internal / B2B Assets

"In any creative endeavor, trust is currency and key to successful outcomes, and that's exactly what they are known for. Our team can trust them to deliver flawlessly, beautifully, and consistently every time.
They're a true mix of business acumen, strategic approach, creative vision, technical knowledge, and skilled leadership on set. They're a true creative partner and everything they touch turns to magic."

Megan Gray

Megan Gray

ECD at Literati

Work

Case Studies